The only thing normally holding many people back—and away from their dreams—is themselves. They suffer from terrible fears when they try to better their lives. Inner fears like frustration, failure and lack of confidence allow some to be talked out of success by their own demons. These fears control the lives of many people but can be conquered. This new series of blog articles is all about fears that will hold you back—and how to conquer them. This week we are going to take a look at six fears that stop would-be entrepreneurs from succeeding.
Where Do You Begin
Most entrepreneurs don’t actually know where to start when first setting their ideas in motion. Start out by finding someone who achieved the goal you’ve set for yourself.
Read about the person, the structure of her business, and reach out to see if she can offer advice or information. Even if the businessperson doesn’t have the time or an interest in speaking with you, you’ll know that she has achieved success so it’s possible for you. Just take a first step forward, and do what makes sense. The path will unfold as you continue to walk.
Apparently, You’re An Expert…
You probably know enough about your product or service to answer the lion’s share of questions and solve most issues that may arise. So don’t worry if you don’t feel like a complete expert in the field yet.
For the things you don’t yet know, you can find answers. There is no shame in continuing to learn. In fact, this is a requirement for continued growth. You will never be finished learning: Wear the “expert” label anyway, and commit yourself to excellence.
Too Crazy
Some people will think that you’re crazy to start a new business, and they will be correct. The safe and rational thing to do would be to never take a risk and work for someone else for the rest of your life.
Believe you are a bit crazy to step out on a limb, believe in your talents and convince others to believe in them, too. Accept your craziness, and then appreciate that it’s the crazy ones who end up making a difference in the world.
Not Having Any Money
Being a business owner would be so easy if every person with an idea could wander into a bank and receive a loan straight away. Since this is not a dream world, entrepreneurs without investors must jump-start their businesses anyway. Even if you don’t have the necessary capital at first, you’ll soon learn that a slow and steady process of building the business may be the best thing, after all.
No Belief
Even if you have doubts that people won’t react well to your business because of your credentials (or lack of them), skin color or gender, show up anyway and deliver outstanding service. People might be influenced by a physical appearance, but no one can argue with a solid work ethic. Even if at first no one believes in you, people will believe in your results.
No Customers
It’s terrifying to take the risk of offering your skills to the world, wondering if they’ll be valued. Unless you start your business with an established audience of people ready to throw money at you, a bunch of would-be customers won’t immediately swarm to knock your door down.
If you approach your business with joy, you may very well experience a turn of the tide. In the meantime, work your marketing plan feverishly, study to increase your level of expertise and be kind to yourself because you’ve already made it further than most.
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